Adidas Sparks Creativity
May 28, 2009This spot has the intensity of the 300 trailer and very similar gritty feel, musical tone, and grungy sound design. Probably why I love it. After watching Barcelona take out Manchester United yesterday, I became a believer in Lionel Messi. The man is amazing. Tiny. And amazing. Great spot. Great endorsement. Wonderful action and a VO, done by Zinedine Zidane that sends chills down your spine all the way to the feet you kick the futbol with — if you’re a fan of course.
Great Job, Creatives
Client: Adidas
Agency: 180 Amsterdam (180, TBWA)
Executive Creative Director: Andy Fackrell,
Richard Bullock
Copywriter: Peter Albores
Art Director: Martin Terhart
Senior Producer: Joe Togneri
Production Company: MJZ
Director: Rupert Sanders
Executive Producer: Debbie Turner
Producer: Nell Jordan,
Jane Dillworth,
Matt Williams,
Darren O’Kelly
DP: Alwin Kuchler
Editorial: Work Post London
Editor: Neil Harris
Online Edit/SFX: The Mill, London
Shoot Supervisor: Jimmy Kiddel
Telecine: Adam Scott
Flame Artist: Richard de Carteret
Additional Flame: Gary Driver
Audio Mixing: Wave Recording Studios Amsterdam
Sound Designer: Alex Nicholls- Lee
